The Oregano Club

Branding

The Oregano Club: the essential ingredient for every lifestyle. Created as a panacea to the multitude of quick-fix fitness fads, the aim was to help a busy female audience lead a healthier lifestyle through outdoor fitness, Mediterranean healthy eating and organic beauty plans.

The brief

A fresh modern identity for a members-based lifestyle and fitness start-up.

What we did

Created a brand led by carefully sourced imagery that would resonate with the specific nature of the club and appeal to the audience (30+ busy women). Integrated PayPal for membership payments and Eventbrite for event bookings.

 

Oregano Club website home

 

Oregano Club website join

 

Oregano Club weekly planner

Client

The Oregano Club

The verdict

I was delighted with the branding we created with The Good Folk. The ideas were great and they provided invaluable input throughout the product launch process.

Rachel McIsaac, The Oregano Club