From the beginning we promised ourselves one thing: we wouldn’t do design in a way that was damaging to others or the world around us. As much as we could, we wanted to have a positive impact on society and use our skills to benefit others with the same outlook. It’s why we’re an ethical design company and why we called ourselves The Good Folk. These are the things we believe in:
Doing design for the greater good
We do more than just source renewable materials and suppliers. We make sure that the designs we create are carefully considered – that they match style with substance – so wherever possible they will stir positive change.
Putting ethical business on the map
Our work should empower other ethical businesses and organisations. By doing great design with them we can promote their benefits and widen their reach. Because we know the more successful our clients become, the greater the change we’ll both see.
Helping clients create more sustainable communications
We advise on the most energy efficient options available and help our clients choose the materials, suppliers and processes that will make a difference. Whether it’s avoiding UV varnishes within a brochure or improving the response rate on an invitation, we always look for the most sustainable and effective way of doing things.
Keeping our own house in order
While we’re doing all this, we make sure we’re continually minimising our own environmental impact and being fair to others. Every day we’re mindful of how we work, who we work alongside and where we source our own business. So you’ll find us using energy efficient appliances run on 100% green electricity, being careful about who we bank with, cycling around the city, and reducing, reusing and recycling our waste.
Have a look at our environmental policy to find out more.